# What help with pricing your offer costs: from a free email course to US$349 an hour

The ways a small business can get help with its offer and prices, from a free mentor and a free email course to consultants at up to US$349 an hour, each priced on its seller's own page on 2026-10-19. The free options are the right fit for many owners, and the page says so.

If your business has stopped growing, the cause is often the offer and its prices, not the ads. You can learn to fix that for free or for about CA$14, or you can pay a consultant US$89 to US$349 an hour to work on it with you. For many owners, the free options are enough. Every option below was read on the seller's own page on 2026-10-19, with a link so you can check it.

## What pricing help costs, as of 2026-10-19

| # | Option | Kind | Published price | What you get | Who does the work |
|---|---|---|---|---|---|
| 1 | Value Pricing Bootcamp, Jonathan Stark [1] | Email course | Free | Six days of emails on charging for value, not hours | You |
| 2 | SCORE [2] | Free mentoring | Free; includes a free webinar on pricing (2026-10-20) | A volunteer mentor for small business owners | A mentor advises; you do the work |
| 3 | Udemy, Pricing for Management Consultants & Business Analysts [3] | Video course | CA$13.99 on sale (list CA$63.99) | 4.5 hours, 91 lectures, rated 4.7 by 417 students | You |
| 4 | Upwork pricing consultant [4] | Hired person | US$89, $100 and $349 an hour (the first 3 listed) | Hourly help with pricing and go-to-market | A consultant with you |
| 5 | Mackenzie Bowes, offer and pricing sprint [5] | Solo consultant | US$2,500 fixed, two weeks | A value ladder, prices, and the words for the offer page | Mackenzie with you |

## Which one is for you

1. **You'd rather learn it and do it yourself: rows 1 to 3.** Jonathan Stark's bootcamp is free and takes six days. The Udemy course costs CA$13.99 and takes 4.5 hours. For an owner with an evening or two to spare, these come first.
2. **You want a sounding board at no cost: row 2.** A SCORE mentor costs nothing, and the free pricing webinar is on 2026-10-20.
3. **You want an expert for a few hours: row 4.** At US$89 to $349 an hour, the price of row 5 buys between 7 and 28 hours.
4. **You want the offer rebuilt and written for you in two weeks: row 5.**

## Where the others beat Mackenzie

1. **On price.** Three of the five options cost nothing or about CA$14. If what you need is the idea of value pricing, the free bootcamp teaches it.
2. **On ongoing support.** A SCORE mentor can stay with you for months, for free.
3. **On a narrow question.** If you only need to check one price, an hour with a consultant costs less than a sprint.

## What the pricing sprint is

In two weeks, for a fixed US$2,500, Mackenzie builds three things with you:

1. A value ladder: a set of offers at rising prices, each one a step toward the next.
2. The price of each step.
3. The words for the offer page.

That's what Marley Baird Media needed. It had flatlined at $500,000 a year with a single $50,000 package. Mackenzie built a ladder below it: a book, a video course, and group coaching at about $8,000 a seat. Sales of the cheaper steps paid for the ads, and the business reached $2,000,000 a year in six months, four times where it started. [The full story](/stories/quadruple-revenue-six-months) shows each step.

## How we collected this

On 2026-10-19 we read each seller's own page. We recorded the price, who does the work and what the buyer has to do, with the URL and the date. Udemy showed Canadian dollars by location and the course was on sale. Its list price is in the table too. Upwork has thousands of consultants. Row 4 is the first three with an hourly rate in a search for "pricing strategy consultant", so it shows three real rates, not an average. Mackenzie's row comes from Mackenzie. No one paid to be listed, and nobody was contacted.

If you teach or consult on pricing and a row here is wrong or missing, email mackenzie@mackenziebowes.com. If your business has stopped growing and you think the offer is why, that's the same address.

## Sources

1. Jonathan Stark, Value Pricing Bootcamp, read 2026-10-19: "A free six-day email course to teach you how to double your income without working more hours." <https://jonathanstark.com/vpb>
2. SCORE, read 2026-10-19: "Request a Free SCORE Mentor"; free webinar 2026-10-20, "How to Price Your Products and Services for Sustainable Profit". <https://www.score.org/>
3. Udemy, Pricing for Management Consultants & Business Analysts (Asen Gyczew), read 2026-10-19: CA$13.99 on sale, list CA$63.99; 4.5 hours, 91 lectures; 4.7 from 417 ratings. <https://www.udemy.com/course/pricing-for-management-consultants-business-analysts/>
4. Upwork talent search "pricing strategy consultant", read 2026-10-19: first three listings with an hourly rate, US$100, $349 and $89. <https://www.upwork.com/nx/search/talent/?q=pricing%20strategy%20consultant>
5. Mackenzie Bowes's own price, 2026-10-19: offer and pricing sprint US$2,500 fixed, two weeks. <https://www.mackenziebowes.com/contact>

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Published 2026-10-19. Web page: https://www.mackenziebowes.com/competitors/pricing-strategy Part of [Mackenzie Bowes and the alternatives: every other way to get the same job done, priced](https://www.mackenziebowes.com/competitors).
