# Reference Terms defined from their sources, a map of how unattended agents fail, and our research. *Figure: Reference: Terms defined from their sources, a map of how unattended agents fail, and our research.* ## What is on each shelf The first few entries of each. ## Glossary 103 terms, A to Z. Each names its source. - [Active voice](/reference/glossary/active-voice): The subject does the action (the plumber fixes the pipe), as against the passive (the pipe is fixed). - [Aesthetic-usability effect](/reference/glossary/aesthetic-usability-effect): People judge attractive designs as easier to use. - [Apparent usability](/reference/glossary/apparent-usability): Kurosu and Kashimura's term for the same. - [Averted gaze](/reference/glossary/averted-gaze): A face looking away from the viewer, often toward the thing it points at. - [Axis](/reference/glossary/axis): The scale along the side or bottom of a chart. - [Bulk sender](/reference/glossary/bulk-sender): Google's term for a sender of 5,000 or more messages a day. - [Causal relationship](/reference/glossary/causal-relationship): A change that is shown to produce a difference in behaviour, not only to go along with it. - [Click-through rate](/reference/glossary/click-through-rate): Clicks divided by impressions. - [Co-create](/reference/glossary/co-create): Working with the people affected, not for them. - [Combo navigation](/reference/glossary/combo-navigation): Some links visible and some hidden. - [Commercial electronic message](/reference/glossary/commercial-electronic-message): An electronic message that, by its content, links or contact information, has as a purpose encouraging participation in a commercial activity. - [Common region](/reference/glossary/common-region): Elements inside one enclosure are seen as a group. ## Research Documents, each dated and sourced. - [Accounting firm software: what 21 vendors charge at your size, and where they say client data goes](/research/accounting-firm-software): A directory of practice management, client payment and portal, hosting and AI tools sold to accounting firms. Each entry was read on the vendor's own site on 2026-10-18, with public pricing or a note that there is none. Built from a link-graph scan of three vendors' inbound links. - [Vibe manufacturing: where the money goes when AI designs physical things](/research/vibe-manufacturing): AI makes drafting a physical product cheap. Checking it is still scarce, making small parts is cheap but priced all over the map, and the last time a hardware cost collapsed, the losses landed at making and delivery. The evidence for each, the routes ranked by where the losses landed, and a check to run on your own idea. Every figure attributed. - [Cartilage for character work: the dials bone and fat don't give you](/research/cartilaginous-tissues): The lower nose and the whole ear except the lobe are cartilage. It's thinner than it looks, where it sits decides how a nostril reads, the ear stands off the head, and it ages on its own clock. The measured range for each, as dials for a character creator. Every figure attributed. - [Facial parameters for character work: the dials that carry a face, and how far they travel](/research/facial-character-parameters): Which measurements make a face read male, female, older or from another population, ranked by how reliably they separate faces, with measured ranges by sex, a slider mapping that spends its codes where faces differ, and the data as JSON. Every figure attributed. - [How content gets found: a working model of distribution, and what it did for a $500k business](/research/content-distribution): Search catches demand that exists; social creates it. Each piece serves one stage of a buyer's readiness, volume matters with diminishing returns, and one clear topic per account wins. The model, the evidence for each part, what it did for a business stuck at $500k a year, and a diagnostic to run on your own accounts. - [All the research](/research) ## Unattended agents The nine questions. - [Running agents unattended: the nine questions](/reference/compendium/running-agents-unattended) ## Failure map Six kinds of failure. - [Unattended agent failures, by kind](/reference/ontology/unattended-agent-failures) *Figure: Reference* --- Published 2026-10-29. Web page: https://www.mackenziebowes.com/reference