# Search engine-first content

Content made primarily to gain rankings.

**Source:** “Avoid creating search engine-first content” [Creating Helpful, Reliable, People-First Content (Google Search Central)](https://developers.google.com/search/docs/fundamentals/creating-helpful-content)

See also: [People-first content](/reference/glossary/people-first-content).

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Published 2026-10-29. Web page: https://www.mackenziebowes.com/reference/glossary/search-engine-first-content