# Wordmark

A logo made of the business name in set type.

**Source:** “A total of 331 respondents, who were divided into four groups, took part in this study.” [Wordmark logo design and its effect on click intention (Balbon, Go et al., De La Salle University)](https://animorepository.dlsu.edu.ph/etdb_induseng/20/)

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Published 2026-10-29. Web page: https://www.mackenziebowes.com/reference/glossary/wordmark